Three New Faces Join Transforming Lives Campaign
"I fought prejudice my whole life - now I'm fighting it for the mentally ill." - Lincoln Alexander
Former Lieutenant Governor Lincoln Alexander is one of three new participants in the Transforming Lives Awareness Campaign,
which resumes in September and runs throughout the fall following a summer hiatus. He lost his father to mental illness and
is now committed to speak out. The other participants are Robin H. Robarts, daughter of former Premier of Ontario, John Robarts,
who lost both her father and brother to mental illness, and Earla Dunbar, who credits CAMH with helping her overcome crippling
social anxiety.
Their full video stories, radio and print ads can be found at www.transforminglives.ca
Print ads will appear in Toronto Life, Time, Macleans, Canadian House and Home, Report on Business and Hospital News; radio
ads air on leading Toronto stations. In addition, Lincoln Alexander, will be featured on transit shelter posters throughout
the city.